The Hype House is one of many "content houses" that have taken the world by storm.
It all started with Vine and YouTube when groups of creators move into apartments and houses to film as much content as possible together.
Then came Tik Tok and with it, even more content houses (in the form of mega-mansions) all over the world from Los Angeles to Ireland and the United Kingdom.
There are 4 The Next Hype House? in Oakland, CA currently.